First the Good:
I love what Purism is attempting to do and would want to support the company. The hardware choices that were made were excellent, especially with the integrated kill switches and the ability to have two internal hard drives in a laptop each up to 2 terabytes. Not to mention a computer architecture that lends itself to protecting your privacy & security build from the ground up, which is truly unique in the market place.
Your web site needs to be revamped when it comes to describing your Pure OS, your not giving potential customers enough information to make a buying decision. What I want to see spelled out is a list of specific software titles by category that your OS supports. I have also been looking through the forums and it seem like there are still a lot of kinks to be worked out, and I would need better response time from your staff than I am seeing. The other issue is I think you need to strike a balance between staying true to your purism vision and the needs of potential customers. Many of your potential customers have no love for Microsoft and their business practices, never the less are dependent upon many proprietary windows based software programs for their business and when dealing with their clients. Ideally what I and many others would like is to be able to have two hard drives in our laptops cable of dual booting without compromising security or privacy. Similar to what Apple use to do with their boot camp program back in the day. Many of us would be fine with a stable Pure OS version on one hard drive for ourselves and a bootable Windows 10 OS on the other internal drive this way we can continue to use our existing software we invested in while also maintaining our access to the larger selection of software available on the market. There should be a seamless way of achieving this built into the Pure OS, similar to what Apple once did.